Categoria da função: China Office
Número de vagas: 1
Local: Suzhou, China
Marketing Planning Team leader (China)
Responsibilities:
· Integrate marketing resources from HQ and subsidiary to promote operation target according to the company strategy
· Organize and implement the standardization and networking of international marketing planning;
· Cooperate with external partners and media agencies for international publicity
· Establish a communication channel between HQ and subsidiary for a smooth progress of international market planning
· Establish and optimize international market publicity material database
· Work closely with international sales channels to maximum propaganda value
· Keep an eye on marketing activities of competitors and make relevant action plan
Qualification:
· 5 years or more experience in planning international market strategy and experienced in provide guidance for subsidiary aboard
· Strong Expertise in new product promotion, consumer behavior analysis, marketing research, product life cycle management
· English fluent with good communication skills
· Overseas study or work background preferred