Digital Marketing Specialist (m/f/d)
Abteilung: MarketingStandort: Düsseldorf
This is a hand-on role with a wide range of duties that links to Content Management, Website Administration and Social Media. You will have a big impact in the development of digital strategies in cooperation with HQ China,  the marketing team leader and top management.  
  • Responsible for Europen social media channels and campaigns (Facebook, Instagram, YouTube) to help achieve corporate marketing goals 
  • Localize and deliver content that will engage, educate and inform customers  
  • Ensure synergy and consistency of content across local digital activities 
  • Developing a content calendar across all platforms ensuring a constant supply of relevant content in collaboration with our lead agency
  • Focus on continuous improvement by constantly identifying and improving the customer journey and user experience 
  • Assist on optimization and further development of the website according to SEO 
  • Make recommendations for changes or improvements to platforms or processes and increase effectiveness of the website 
  • Social Media Strategy and Integration
  • Lead individual projects (such as WOM strategy & campaigns, explore new channels such as TikTok) 
  • Monitor social media and online reputation including sentiment analysis, brand mentions in social media, the blogosphere, news, etc.  
  • Manages social media analytics, tagging/tracking and reporting for ongoing enhancements to social media strategy and tactics  
  • You have experience in online marketing and have gained knowledge of online marketing tools ( I would only choose someone with at least 3 years of a Digital/ Communications/ Marketing Manager position):
  • Minimum 3 years’ experience as a Digital/ Communications/ Marketing Manager or similar role within digital/new media & communication for brands in FMCG or consumer electronics industry (digital media plan, SEO/SEM plan, website development, community management, digital media tracking, budget/financial management). 
  • You have a marked preference for informative and inspiring content . 
  • An affiliation with numbers and good analytical skills, paired with the ability to find creative solutions as well as a high level of initiative and reliability.  
  • You are keen to take responsibility and you have a highly self-motivated and assertive personality. 
  • An excellent eye for detail that allows you to spot even the smallest of mistakes. 
  • Strong communication skills as well as a goal-driven and team-oriented working style. 
  • You speak fluent German and English; any other European language is a plus. 
  • Motivated and proactive, willing to assume the challenge of developing the brand pan EMEA. 
  • Experience in managing a different internal and external Stakeholders incl. agencies.
  • Your role and responsibilities will grow with the growth of the company 
  • We offer a very exciting challenge, in a dynamic and fast-growing environment 
  • The possibility to work independently in an experienced, vibrant and highly motivated team 
  • The chance to develop and implement your own ideas  
  • You will take responsibility from day one and work
  • Multicultural work atmosphere 
  • Regular socializing activities (Christmas, summer, etc.)
  • Subsidized gym membership or sports classes
  • Employee discount on ECOVACS robots
Are you as excited as we are about the future of robotic technology? Then we have to meet! Join our ride and send your complete application documents with your salary expectations and the earliest possible starting date in English via the application link.

Long before the “Smart Home” concept became fashionable ECOVACS Robotics (ECOVACS) was already at the forefront of innovation in smart home robotics, exploring new ways for robots to transform homeowners’ lives. ECOVACS’ more than 25 years of work in service robotics has seen the company transformed from a visionary startup into a global corporation with a Mission of Robotics for All. Designed to change the way people live and work, ECOVACS robotics are now being used in over 145 countries and regions around the world.

Our guiding Vision - Advancing robotic technologies to serve the world, to create a holistic ecosystem between human and robotics in lifestyle and production.